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Best strategy to schedule a free day?
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Schedule your free day after you schedule a free promotion through some sort of paid media. There are a few that I recommend but since they’re not paying me I’m not gonna do it publicly. I’ll tell you privately of course.
There will be a bunch of downloads the day your free promotion runs, but it’ll be 10 times or 20 times the amount it would be because you’re using a paid media source. The next day you’ll sell a stack of books when the thing reverts back to its original price because a lot of people will have gotten become aware of it during its free day. It’ll show up on their radar screens but they weren’t able to buy it when it was free and they’re going to be intrigued and want to buy it. Also, because it did well as a free day, it will appear on some lists and that will also garner some interest.
As for which day of the week to do it? People are almost superstitious about that type of thing. I’m not sure it really matters but I would say Tuesday Wednesday or Thursday. I figure people buy a book on Thursday to start reading it over the weekend. But there’s just as much logic to doing it on Monday.
Only thing I would steer away from? Holidays. As in, don’t have your free promo go on Mother’s Day. A few days before Mother’s Day? Sure. On Mother’s Day? No. And that goes for most holidays.
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Ok 👍Thank you!
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You are very welcome. Feel free to share your results if you want!
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