The other day, we were asking you to choose between two blurbs and two tag lines.
Then I got this message.
I would put the first names of the detectives because I think one is a woman and if I know that up front I’m more likely to buy the book.
So maybe something like this:
Facing two horrific crime scenes, Detectives Sergio Martin and Carly Sanderson are assigned to lead the investigation.
That attracts me more because maybe as a woman I don’t want to read about two men, just a thought.
Not A Sexist Or A Politically Correct Worrywart
She has a point, and as one of my valued Critique Partners, she gets to the heart of the matter.
According to my friend Jim Patterson (James to those of you who didn’t pay a hundred bucks for his course)
women buy 80% of the books
so we need to keep the ladies in mind when we market.
(Personally, I always try to keep the ladies on my mind, but here – does it help?
Most of the readers of this blog are women. Does letting you know Detective Sanderson is a woman increase your interest level in the book at all?
If the cover has a woman on the front, that might help, but going JUST with the blurb information…
WOULD SHOWING THE DETECTIVES FIRST NAMES – AND LETTING BUYERS KNOW ONE IS A WOMAN – HELP?
Let me know in the comments below.
Here’s the Blurb that most of you liked:
A lone trucker is ambushed, shot, and brutally stabbed. A tourist meets the same fate while out for a jog. Facing two crime scenes that could have been in a horror movie, Detectives Martin and Sanderson search for the crazed serial killer. When five more attacks happen in a week, launching the entire city into a panic, the mayor throws all of the city’s resources into stopping the rampage. But while the detectives work around the clock, they don’t know the killer has upped the game—by making them his next targets. 92 words
We’d change that to Detectives Sergio Martin and Carly Sanderson
Detectives Carly Sanderson and Sergio Martin
(Might as well put her first. She has seniority over him and being first will catch a few more eyeballs.)