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Author/Reader Events for Marketing

We all need input on what to do; here’s what Kelly does. (I’ll be doing some of these, too!) And an “events” page on your website = smart. It’ll make you schedule events.

Kelly Abell's avatarAuthor Kelly Abell

Last night I was a guest on a radio show hosted by Marsha Casper Cook. We spoke a great deal about marketing as an author. I’ve been in this industry a long time and have tried a lot of things, but I thought I’d post about something that has worked well for me. Here’s the link to the recorded show if you’d like to listen to the entire conversation.

Author Talk

One of the topics we discussed revolved around what I have found to be my most successful marketing plan, which is attending author/reader events. I’m not referring to writing conferences that you can attend as an author to listen to panel discussions from other authors, but events where you as the author can actually interact with readers who come to meet their faves and new authors.

I set a goal in 2015 to attend one event a month. I used several…

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